As the Director of Accounts at Splash, my job is to help our clients realize their event marketing dreams. And when I get to help people succeed at the stuff they love with a product I love, it’s a double win.
But every now and then, I come across a new client who has decided they’d rather build an event management tool in-house. Usually that results in devoting six to 12 months to scoping, designing, building, and testing a custom product that, frankly, solves a lot of problems we focus on at Splash.
Sometimes building a platform internally is a great success. Other times it’s like one of those hidden icy potholes on the sidewalk: A huge, cold headache.
We think Splash is pretty great, but just in case you need some convincing, here are the eight upsides to using our product versus building one of your own: