If COVID has taught marketers anything, it's that virtual and hybrid events aren’t going anywhere. Companies got a taste for digital program ROI, and they’re loving it. No physical venues, catering, or accommodations — plus a whole lot more flexibility and capacity.
Because we don’t have to stress the logistics as much, there’s more time for dialing in quality programming. And what’s better than the perfect run of show?
Answer: repurposing it for maximum impact. That’s where on-demand strategies come in.