The events industry is experiencing rapid change. Amid crises and constant cancellations, event marketers are going back to the drawing board. What’s next? It's time to get creative.Â
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Join Som Puangladda, VP of Global Marketing at GumGum, as she shares how to build seamless experiences between the digital and in-person world. Learn how she hosts virtual, in-person, and hybrid event programs that attendees love.
Keely is the Demand Generation Manager at Splash. She started her events career in the running industry then spent the last five years at Tableau Software splitting her time between event management, event marketing, and also specializing in event data analytics. At work and beyond, she finds joy in accidental (and intended) puns in casual conversations, going for podcast walks, and petting all the dogs.
Som has spent more than fifteen years working with leading tech companies from Silicon Valley to New York City. Today, she is an award-winning global marketer, responsible for revenue growth and marketing at GumGum, a Santa Monica-based AI and digital marketing company. She holds a degree in Business and Marketing from Assumption University and currently resides in Marina Del Rey, CA. When she is not working, Puangladda enjoys cooking, travel, and connecting people to one another.