There’s nothing more relieving than knowing your marketing strategies are keeping you compliant. Privacy policies like GDPR and CCPA are top of mind for marketers, especially those responsible for hosting or supporting operations for online and live events. And with stiff penalties for violations, protecting your users’ data privacy isn’t just the right thing to do – it also offers long-term business benefits.
Join Splash and Etumos for this webinar, where we’ll cover key compliance considerations for event marketing, including how connecting your event data can make this effort easier for you as we showcase the Splash to Marketo integration.
Keely is the Demand Generation Manager at Splash. She started her events career in the running industry then spent the last five years at Tableau Software splitting her time between event management, event marketing, and also specializing in event data analytics. At work and beyond, she finds joy in accidental (and intended) puns in casual conversations, going for podcast walks, and petting all the dogs.
Kara has been a Marketo Certified Expert since 2013, and has spent much of her career in Marketing Automation consulting and Marketing Operations for both Startups and Enterprises alike. Prior to Splash, she spent over 3 years at Amazon Web Services helping run their Global Lead Management and Marketing Automation team. In her free time, you can find her at the stable with her horse, Money, or spending time with her three children
Nichole is both a Marketo Certified Expert and a Marketo Certified Solutions Architect marketer with a passion for event management and anti-fluff, intelligent marketing campaigns. Having started her career with Etumos as a Marketing Technology Consultant, she now leads Etumos' marketing efforts, and specializes in event marketing. When not in front of a computer, Nichole is either at a UW Husky Football game or hiking in the PNW.
Keith is a Marketo Certified Expert and 4x Marketo Champion who loves troubleshooting any and all database issues. He is unhealthily bothered by dirty data and messy instances. On the Platform Operations (POPs) team at Etumos as a Marketing Technology Consultant, Keith is an integral part of Etumos' privacy compliance architecture team. When offline, Keith is traveling the world or back home in California on his surfboard.