Ticket

Day Month 0th 0:00pm

Tell US What You Think

$0000

100 remaining

Ticket

$0000

Ticket description

Day Month 0th 0:00pm

100 remaining

Mrs Robinson

Wishes you a wonderful day

Mrs Robinson

Wishes you a wonderful day

Product

Services

Resources

Customers

Support

About

Request Demo

Try for Free

RESEARCH

New Study Proves Events Drive ROI for Enterprise Brands

Rapid revenue growth is fueled by event marketing, according to study by Harvard Business Review Analytic Services.

See the Full Report

What's inside:

The State of Event Marketing Today

Insights from 739 enterprise brands, 50% of which generate over $1 billion in revenue:

•

26 most popular event types for B2B and B2C hosted and sponsored events

•

Event budgets and staffing best practices for global brands

•

The shift from sponsored to hosted events

•

Strategies of the fastest-growing enterprise brands

•

Top event metrics tracked, and ROI challenges

•

Customer stories from the best in the business

I Want This Now

The Success Factors of Top Performers

Find out what high-growth companies do differently:

•

Why they're investing the most in events

•

Their tried-and-true event performance metrics

•

Actionable event advice from industry giants like Salesforce, MAC Cosmetics, Yelp, and Facebook

Get Their Secrets

Event strategies from leading enterprise brands:

"We like to focus on the amount of pipeline that's generated by our events, and track that pipeline right down to actual sales."

Eric Stahl, Senior Vice President of Product Marketing, Salesforce Integration Cloud

"Face-to-face interactions at these events are incredibly important and powerful, and create very meaningful connections for us."

Julie Hogan, Global Face-to-Face Marketing Director at Facebook | Instagram

"We focus on enterprise selling, and about 50% of our marketing budget is dedicated to events. "

Priyadarshani, Head of Marketing for Japan and Asian Pacific

Want to dig into the findings?

Download the Full Report

Home

For Marketing

For Sales

For Recruiting

For Ticketing

Product

Overview

What's New

Virtual

Design

Marketing

Workflow

On-Site

Integrations

Analytics

Compliance

Services

Overview

Onboarding

Customer Success

Design Network

Resources

Blog

Resources

Release Log

Education

Webinars

Run of Show

Hall of Fame

Company

About Us

Customers

Team

Offices

Events

Careers

Press

Try It Free

Talk to Sales

Pricing

Terms

Privacy

Security