You just hosted your first Splash + Zoom virtual event. You’re riding the post-event high and your coworkers are flooding your Slack DMs with messages like, “You nailed it” and “That was the best virtual event we’ve ever done.” Feeling like a million bucks, you take a deep breath of relief, sit back, and wait for your manager to hit you up and tell you that you’re getting a promotion because you’re the baddest event marketer in the game.
While waiting for that email, you’re scrolling through your attendee data in Splash and notice something you’ve never had the luxury of knowing with live events: check-out data.
In all the excitement of launching new features in Splash and prepping for your event, you didn’t even notice that the Virtual Event Page Touchpoint feature doesn’t just automatically check your guests into the event — it records how long they stayed, too.
If you’re not jittering with excitement and geeking out on all the new data you just got your mitts on, you’re in the wrong role. This is a game-changer. Now, your team can follow up with attendees in a targeted and personalized fashion like never before.
This is uncharted territory for you. You’ve always sent the usual, “Thank you for coming” or “We missed you” emails to attendees and no-shows. But you’re a Splash customer and that comes with perks. Perks like this one: four follow-up email cadences you can copy, paste, and send to event attendees based on the actions they took at your virtual event.