On May 25, 2018, the EU will begin to enforce its new data protection regulation called the GDPR (General Data Protection Regulation or Regulation (EU) 2016/679) -- also known as the biggest, most significant privacy regulation in 20 years.
At Splash, we take the privacy and security of our customers -- not just EU customers, but all customers -- seriously.
Splash has already begun to take steps to address GDPR compliance. As the central record for your event data, we are committed to making it easier for you -- as a data controller -- to also comply with your obligations under the GDPR.
For example, here are a few things you can expect from us leading up to May 25, 2018:
• An updated privacy policy that reflects our notice obligations under the GDPR
• Technical changes to our products that will enable us to help you comply with the GDPR’s enhanced data subject rights
• Updated terms of service that address the new GDPR subprocessing requirements
• Additional communications highlighting our ongoing dedication to privacy and security
If you’re not prepared for the GDPR, you’re not alone. According to a study by the World Federation of Advertisers, 70% of marketers in global organizations said marketers in their companies were not fully aware of the implications of GDPR.
While data privacy policies aren’t new in the EU (there was also the data protection directive in 1995), this regulation impacts a much larger pool of people, with jurisdiction extending past the walls of the EU to organizations located outside of the EU if they offer goods or services to, or monitor the behavior of, EU data subjects, which includes EU citizens as well as temporary residents of the EU.
Below is a list of resources we’ve compiled to help further educate you on the GDPR and its potential impact on your organization:
If you have any questions about what Splash is doing to address the GDPR or want to learn about Splash’s security and privacy practices, please contact our security team at security@splashthat.com.
Brett Boskoff is the Co-Founder and CTO of Splash, the leading event marketing platform. Brett leads the engineering and product teams at Splash and is committed to growing, building, and innovating the platform. In his spare time, he enjoys kicking rocks down the sidewalk and tending to his ant farm.